Benefits

Benefits for management

• Increases transparency of the entire sale process;
• Enhances efficiency of marketing campaigns;
• Raises index of profitable customers;
• Easies reporting and data gathering processes;
• Improves customer loyalty;
• Increases the level of resales, upsales and cross sales;
• Raises accuracy of sales forecasting;
• Lowers risk of loosing customers when sales managers leave the company;
• Reduces sales and marketing expenses;

Benefits for employees

• Decreases time expenditures for searching information, executing routine operations and reporting;
• Helps to simultaneously manage a higher number of opportunities;
• Provides an efficient tool for planning and controlling tasks within a particular sales cycle;
• Gives a convenient tool for supervising marketing campaigns;
• Maintains a complete, easily shared view of customer information across various departments.

Benefits for IT staff

• The system is web-enabled that allows to unite branches into single information space and ease system support and administration simultaneously;
• The system is open that allows to expand its functionality without attracting developers;
• The system is cross-platform and can be easily built-into the company infrastructure.